About me
Since 2014, I’ve been helping brands build stronger customer relationships through smart, data-led CRM. I create strategies and campaigns that improve retention, boost engagement and turn insight into measurable results.
Testimonials
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Helen is professional, thoughtful and combines an analytical, data-driven approach with strong creative and brand understanding, a blend that makes her work both effective and nicely aligned to the customer experience. She’s also really lovely to work with- I wouldn’t hesitate in recommending her.
CMO, Little Houses Group (Previously Hawksmoor)
LinkedIn
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Helen is a consummate professional, extremely skilled and knowledgable. Her digital marketing knowledge is hugely impressive and she’s willing to mentor and listen - an important trait when managing change. Her skillset in eCRM is probably the most impressive I’ve seen. Senior management down to junior staff all learned from her and she’s a pleasure to work with, which helps!
Head of Copy, Marks & Spencer (Previously IAMT)
LinkedIn
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Helen is a fantastic CRM’er with multi industry experience. She brings a keen eye for detail, a strong background of utilising tech to deliver personalisation through automation and a very keen creative eye.
Director of Engagement, Tide (Previously TMLewin)
LinkedIn
Let’s chat CRM!
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